Goodwin said that music videos demonstrate genre characteristics (e.g. stage performance in metal videos, simple dance routine for boy/ girl bands, aspiration in hip hop).
I researched into Soft Rock bands and what conventions are the same between a selection of videos.
this is what I found:
- A lot of close ups of instruments and faces.
- have a narrative structure to them
- they tend to interact more with the audience (eg looking into the camera)